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Chapter 3

MAPPING THE INTERVENTION AND EVALUATION

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Steps for a program evaluation

There are six evaluation steps to think about as you plan your intervention and evaluation. The evaluation steps are [6]:

  1. “Engage stakeholders
  2. Describe the program
  3. Focus the evaluation design
  4. Gather credible evidence
  5. Justify conclusions
  6. Ensure use and share lessons learned”

The next chapters will go through these steps in more detail, but it is helpful to have a framework or overview to think about before you begin planning. Applying the Utility, Feasibility, Accuracy, and Propriety evaluation standards discussed in the first chapter to these steps can help ensure that your evaluation is rigorous and thorough.



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References
  1. Cates, S., Blitstein, J., Hersey, J., Kosa, K., Flicker, L., Morgan, K., & Bell, L. (2014). Addressing the challenges of conducting effective supplemental nutrition assistance program education (SNAP-Ed) evaluations: a step-by-step guide. Prepared by Altarum Institute and RTI International for the U.S. Department of Agriculture, Food and Nutrition Service. Retrieved from: http://www.fns.usda.gov/sites/default/files/SNAPEDWaveII_Guide.pdf
  2. Food and Drug Administration (FDA). White Paper on Consumer Research and Food Safety Education. (DRAFT).
  3. Hawe P, Degeling D, & Hall J. (2003). Evaluating Health Promotion: A Health Workers Guide. Sydney: MacLennan and Petty.
  4. Issel L. (2004). Health Program Planning and Evaluation: A Practical, Systematic Approach for Community Health. London: Jones and Bartlett Publishers.
  5. Kluchinski, D. (2014). Evaluation behaviors, skills and needs of cooperative extension agricultural and resource management field faculty and staff in New Jersey. Journal of the NACAA, 7(1).
  6. KU Work Group for Community Health and Development. (2015). Evaluating programs and initiatives: chapter 36, section 1. A framework for program evaluation: a gateway to tools. Lawrence, KS: University of Kansas. Retrieved from the Community Tool Box: http://ctb.ku.edu/en/table-of-contents/evaluate/evaluation/framework-for-evaluation/main
  7. Meyer, P. J. (2003). What would you do if you knew you couldn’t fail? Creating S.M.A.R.T. Goals. Attitude is everything: If you want to succeed above and beyond. Meyer Resource Group, Incorporated.
  8. Nutbeam D. (1998). Evaluating health promotion–progress, problems and solutions. Health Promotion International, 13(1), 27-44.
  9. O’Connor-Fleming, M. L., Parker, E. A., Higgins, H. C., & Gould, T. (2006) A framework for evaluating health promotion programs. Health Promotion Journal of Australia, 17(1), 61-66.
  10. Rockwell, K., & Bennett, C. (2004). Targeting outcomes of programs: a hierarchy for targeting outcomes and evaluating their achievement. Faculty Publications: Agricultural Leadership, Education and Communication Department. Paper 48. Retrieved from: http://digitalcommons.unl.edu/aglecfacpub/48/
  11. USDA and National Institute of Food and Agriculture (NIFA). (n.d). Community nutrition education (CNE) – logic model detail. Retrieved from: https://nifa.usda.gov/resource/community-nutrition-education-cne-logic-model
  12. USDA and National Institute of Food and Agriculture (NIFA). (n.d). Community nutrition education (CNE) – logic model overview. retrieved from: https://nifa.usda.gov/resource/community-nutrition-education-cne-logic-model
  13. U.S. Department of Health and Human Services Centers for Disease Control and Prevention (CDC). (2011). Office of the Director, Office of Strategy and Innovation. Introduction to program evaluation for public health programs: A self-study guide. Atlanta, GA: Centers for Disease Control and Prevention. Retrieved from: https://www.cdc.gov/eval/guide/cdcevalmanual.pdf
  14. W. K. Kellogg Foundation. (2004). W. K. Kellogg  foundation education evaluation handbook. MI. Retrieved from: https://www.wkkf.org/resource-directory/resource/2010/w-k-kellogg-foundation-evaluation-handbook
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